We help real soccer players create engaging content, then connect them with brands that want in on authentic soccer culture.
We Up Sports bridges the gap between brands and the soccer community by turning real athletes into skilled content creators. No actors, no studios. Just authentic sport.
Traditional brand content feels scripted. Audiences can tell. We believe the most powerful content comes from people who actually live and breathe the sport: the players.
We train soccer athletes with the skills to produce high-quality, platform-native content, then match them with brands looking for genuine, scroll-stopping soccer UGC.
You don't need a massive following, you need authenticity and the right skills. We give you both.
Learn how to film, edit, and post content that brands actually want to pay for, directly from your phone.
Get connected with sports brands actively looking for real soccer player content. No cold emails required.
Grow your presence and build a portfolio that opens doors beyond just content, including scholarships, sponsorships, and more.
From global giants to sports-first brands. We've delivered authentic soccer UGC that moves product and builds loyalty.
Stop paying for ads that feel like ads. Our athlete creators deliver UGC that resonates, because it's real.
We don't just create high quality ads for your brand. We'll have real soccer players using your product in front of their peers, family, and fans.
We hand-match your campaign with athletes who fit your brand's vibe, demographic, and aesthetic. No algorithm guessing.
Receive high-quality, on-brand UGC within 48 hours. Our athletes are trained and ready to deliver.
Every piece of content is created for conversion, optimized for TikTok, Instagram Reels, and paid ads.
Need 5 videos or 50? We've built a roster of trained athletes so your content pipeline never runs dry.
Whether you're an athlete or a brand, getting started is straightforward.
Athletes apply to join our roster. Brands submit a campaign brief. We review and kick things off quickly.
Athletes go through our content creation curriculum. Brands get matched with the perfect creators for their campaign.
Content gets made, reviewed, and delivered. Athletes get paid. Brands get authentic UGC that performs.
Whether you're a soccer player ready to monetize your game or a brand looking for content that converts. We're ready for you.
Built by athletes and operators who understand the game on both sides of the deal.
A current professional soccer player who has competed in MLS and Sweden, and a Division I athlete at Penn State. Obafemi built We Up Sports from the inside out, with 500K+ followers and brand partnerships with McDonald's, Dove, and more. He knows exactly what it takes for athletes to win off the field.
An entrepreneur and operator with experience building brands, managing fulfillment, and driving growth. Founder of Jerpa and Fit2Fulfill, and a TikTok Shop affiliate with 6,500+ products sold. Austin has been in the trenches at We Up Sports from the beginning, bringing deep expertise in brand development, content strategy, and conversion-driven marketing.
With 3 years alongside Obafemi and a background working with brand and athlete agencies, Trevor is the engine behind our deal flow. He brings proven relationships, sharp negotiation skills, and a track record of getting athletes paid what they are worth.